Retargeting & Remarketing


What makes the Adidas basket abandonment emails so good?

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RealTimePersonalise - When compared to its sporting goods rivals Adidas has a rather lacklustre ecommerce site. There’s a lack of personalisation, there are no multichannel return options, delivery options are non-exist...


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Moblized Marketing - "Build targeted audiences with every link you share" Sharing a popular article on social media is almost guaranteed to drive likes, shares, and re-tweets that improve your social metrics, but how d...

Too many retargeted ads ‘put people off buying' - All Response

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All Response Media - Over half (55%) of consumers are put off buying products or services if they see the same ad online multiple times, a new study has found. The research also concludes that surfing behaviour is cons...

A Beginner's Guide to Retargeting Campaigns

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Mike Blazer - To create a new campaign on Facebook, hit the green "Create Ad" button in the top right of the ad platform home screen. This will prompt you to choose an objective for your campaign, such as sendin...

What Is Search Retargeting?

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Timothy Nichols - Lets take the following example. A hotel chain that is running a search engine marketing (SEM) campaign analyzes their campaign's results and pulls together the top 75 performing keywords and keywo...

Need to know: Standard Web Retargeting vs Facebook Exchange

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Ha Phuong Miu - Jun 9, 2014 Need to know: Standard Web Retargeting vs Facebook Exchange Posted by Ha Phuong Miu at 12:31 PM Email ThisBlogThis!Share to TwitterShare to FacebookShare to Pinterest Labels: Digital Ma...

3 Ways to Boost Display Conversions using Email Lists

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Landon Hale - Most demand marketers today care about two key goals: how to generate more top-of-funnel leads, and how to achieve a faster nurture cycle so they can accelerate their pipeline. Lead nurture program...

Get Out The Vote With Retargeting And Dynamic Ads

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adROX Inc - Campaign Details: Our Voter Awareness and Get Out The Vote media proposal will incorporate several campaign strategies to help achieve our campaign objectives. It can be assumed that all strategies...

88% Of Digital Marketers Employing Retargeting Tactics To Re-engage Users

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Dazeifno - Retargeting has become the hot favorite technique in the online advertisement space to lure in more and more customers and increase the market sales for a particular brand because in general only 2...

Facebook Relaunches Atlas Ad Targeting - This Digital EconomyThis Digital Economy

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Thomas Mitchell - The commencement of Advertising Week in New York has brought about exciting news from Facebook. It is introducing an updated version of its Atlas ad platform. Facebook stated this update has taken ...

Install Perfect Audience with

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Drew Hill - Quickly add Perfect Audience tracking and conversion events to your site with No code changes!

Shelley Ellis

Passionate about PPC, Display Advertising, Remarketing and Retargeting. Genuine country girl - have earned rights to wear my cowboy hats and boots. Dallas, Texas ·